Privacy Policy

Last updated: March 2026

Inca Trail Machu Picchu ("we," "us," or "our") is committed to protecting the privacy of our customers and website visitors. This Privacy Policy explains how we what personal information we collect, why, and who we share it with when you visit our website or make a booking with us.

By using our website or services, you agree to the collection and use of information in accordance with this policy.

Information We Collect

Personal Information

When you make a booking or contact us, we collect the following personal information:

  • Identity information: Full legal name (as it appears on your passport), date of birth, nationality
  • Contact information: Email address, phone number, home address
  • Travel document information: Passport number, passport expiry date, country of issue
  • Booking details: Desired travel dates, number of travelers, tour preferences, accommodation selections
  • Health information: Relevant medical conditions or dietary requirements you disclose to us for safety purposes
  • Emergency contact: Name and phone number of a contact person in case of emergency

Payment Information

When you make a payment, we collect billing information including your name as it appears on your payment method and billing address. Credit card numbers and full payment details are processed directly by our payment processors (such as PayPal) and are not stored on our servers.

Usage Data

We automatically collect certain information when you visit our website, including:

  • IP address and general geographic location
  • Browser type and version
  • Pages visited, time spent on pages, and navigation paths
  • Referring website or search terms that brought you to our site
  • Device type and operating system

How We Use Your Information

We use the information we collect for the following purposes:

  • Booking processing: To reserve Inca Trail permits from the Peruvian Ministry of Culture, secure accommodation, and confirm tour arrangements on your behalf
  • Government permit registration: Passport details are required by Peruvian regulations and submitted to government authorities to obtain your Inca Trail permit
  • Confirmation and communications: To send booking confirmations, pre-departure information, packing lists, and logistical details for your tour
  • Customer service: To respond to your inquiries, resolve booking issues, and provide support before, during, and after your trip
  • Payment processing: To charge deposits and final balances in accordance with our payment schedule
  • Safety and emergency management: To contact you or your emergency contact if needed during your tour
  • Legal compliance: To fulfill our obligations under applicable laws, including financial record-keeping requirements
  • Service improvement: To analyze how our website is used and improve our tours, website, and customer experience
  • Marketing (with consent): To send newsletters or promotional offers if you have opted in. You may unsubscribe at any time

Information Sharing

We do not sell, trade, or rent your personal information to third parties. We share your information only in the following circumstances:

  • Tour operations: We share necessary details (name, passport number, travel dates) with our ground operators, licensed guides, and accommodation providers in Peru who deliver the services you have booked
  • Government authorities: Passport details are submitted to the Peruvian Ministry of Culture (SERNANP) as required by law to obtain Inca Trail trekking permits
  • Payment processors: We use PayPal and similar third-party payment processors. These companies handle payment transactions under their own privacy policies and PCI DSS security standards
  • Legal requirements: We may disclose your information if required by law, court order, or to protect the safety of our customers, staff, or the public
  • Business transfers: In the unlikely event of a merger, acquisition, or sale of assets, customer data may be transferred as part of that transaction, with notice provided to affected individuals

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy:

  • Booking records: Kept for a minimum of 7 years after your tour completion date in compliance with financial regulations and tax record-keeping requirements
  • Permit records: Passport and permit data may be retained as required by Peruvian government regulations
  • Marketing preferences: Retained until you unsubscribe or request deletion
  • Website usage data: Aggregated analytics data is retained for up to 26 months, after which it is anonymized or deleted

When retention periods expire, we securely delete or anonymize your personal information.

Cookies and Tracking

Our website uses cookies and similar tracking technologies:

  • Essential cookies: Session cookies that maintain your booking session state as you navigate our site and complete a reservation. These are required for the booking process to function
  • Analytics cookies: We use Google Analytics 4 (GA4) to understand how visitors use our site. GA4 collects anonymized data about page visits, user behavior, and traffic sources. You can opt out of GA4 tracking by using the Google Analytics Opt-out Browser Add-on
  • Preference cookies: Small cookies that remember your settings and preferences for future visits

Most browsers allow you to control cookies through their settings. Disabling cookies may affect the functionality of our booking system.

Your Rights

Depending on your country of residence, you may have the following rights regarding your personal information:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information, subject to our legal retention obligations
  • Portability: Request your data in a structured, machine-readable format
  • Objection: Object to processing of your data for marketing purposes
  • Restriction: Request that we restrict processing of your data in certain circumstances
  • Withdraw consent: Where processing is based on your consent, withdraw that consent at any time

To exercise any of these rights, please contact us at info@incatrailreservations.com. We will respond to verified requests within 30 days. Note that some information cannot be deleted while a booking is active or during our legally required retention periods.

Security

We take reasonable technical and organizational measures to protect your personal information:

  • SSL/TLS encryption: All data transmitted between your browser and our website is encrypted using SSL/TLS technology (HTTPS)
  • Secure payment processing: Payment transactions are handled by PCI DSS-compliant payment processors. We never store full credit card numbers on our systems
  • Access controls: Access to personal data is restricted to staff who need it to perform their duties
  • Regular reviews: We periodically review our security practices to ensure your data remains protected

While we implement industry-standard security measures, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security of your information.

Children's Privacy

Our services are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can delete it. Minors may travel on our tours when accompanied by a responsible adult who provides their information during the booking process.

Third-Party Links

Our website may contain links to third-party websites (such as airline booking sites, Peru travel resources, or government permit portals). We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal information.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will post the updated policy on this page with a revised "Last updated" date. For significant changes, we will notify active customers by email. We encourage you to review this page periodically.

Contact

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: